Skip to main content

Business education

All Topics
17 results returned
  • Finding your business resilience

    There's a lot to learn when it comes to running a business: customer relationship building, marketing and advertising, and tools to name just a few.  But there's nothing more important than learning to build up your resilience as a business...

    • Path
    • Credential
  • Be your own boss: how to grow as a consultant (recording)

    Ready to take that plunge from a 9-5 corporate life to being an independent consultant?  You're not alone.  Watch this 60 minute recording to learn tips and tricks on making the transition and how HoneyBook can help support you along...

    • Video
    • Duration 1h
    • Intermediate
  • The secret to raising rates & finding the right clients (Chris Do)

    One of the most critical components of running a successful independent business is sales. You’re constantly trying to determine how to book your next client and do it strategically so that you’re only working with the right clients. Today’s guest,...

    • Video
    • Duration 49m
    • Rating 5.0
    • Advanced
  • How to write copy that drives sales (Christina Torres)

    Did you know that there is a science to copywriting? In this episode, I sit down with Christina Torres, copywriter and CEO of Run and Tell That Co. She shares the differences between selling as a product versus a service-based...

    • Video
    • Duration 47m
    • Rating 5.0
    • Intermediate
  • How to pitch yourself (Mallory Blair)

    If you are a business owner that is looking for more ways to put yourself out there and gain more visibility in your business, this episode is for you. Mallory Blair, the CEO and co-founder of Small Girls PR, joins...

    • Video
    • Duration 1h
    • Intermediate
  • How to work less so you can make more (Shay Cochrane)

    Shay Cochrane, a commercial photographer, product stylist, and the CEO of Élevae Visuals, joins us to talk about how she has built multiple six-figure businesses while only working 16 hours a week.

    • Video
    • Duration 49m
    • Intermediate
  • The power of strategic brand partnerships (Ted Raad)

    Join Ted Raad, the founder of Trend, to learn why independent business owners need to lean into more paid brand partnerships, strategies for finding the right brands to work with, and how to advocate for yourself to make sure your...

    • Video
    • Duration 34m
    • Beginner
  • Creating an empathy-forward sales strategy (Danait Berhe)

    Messaging and positioning strategist Danait Berhe shares how business owners can communicate their offer through empathy-driven sales strategies.She breaks down how we can position ourselves as thought leaders in our industry through our messaging to move our audience into action....

    • Video
    • Duration 47m
    • Intermediate
  • Building loyalty through content marketing (Jen Olmstead)

    On today’s episode, Jen Olmstead of Tonic Site Shop is breaking down some of Starbucks’ most genius marketing and branding strategies, while sharing how we can create some of these iconic moments in our own business as well.

    • Video
    • Duration 44m
    • Beginner
  • How to create a profit-first business (Mike Michalowicz)

    What does it look like to create a profit-first business? Mike Michalowicz, the author of Profit First, joins us on the show to talk about the financial strategies we need to be implementing to create a successful and sustainable business. Throughout...

    • Video
    • Duration 1h
    • Beginner
  • How to embrace change and reset your business (Justin Shiels)

    If you are a business owner who’s in need of a reset, then this episode is for you. Justin Shiels is a creative consultant, speaker, and author of The Reset Workbook. He is on a mission to help guide business owners...

    • Video
    • Duration 34m
    • Beginner